CONTEXTUAL ADVERTISING: Bidvertiser Contextual Advertisements

Contextual Advertising

Contextual Advertising is a relatively new form of advertising on the web that will consider the context of the site, a page or a search query, to display ads from advertisers that correspond to the topic. Its usual form is text-based, using regular hyperlinks, sometimes small graphics and brief descriptions to attract users that may be interested. It is usually highly targetted and is better accepted by users because it is less obstrusive, less bandwith hungry and more relevant than the classic graphical banners. For example, a web page about photography will automatically draw advertisers selling cameras and other photo related accessories. It also has the benefits of making the job of a web publisher easier to find sponsors, as the contextual advertising company acts as an automatic middle man between publishers and advertisers, who bid for specific keywords using an auction system. The same can be said for advertisers, since they now have access to thousands of possible web sites to automatically advertise on. It usually works as Pay per Click, meaning the publisher only generate revenues when a user actively click on an ad, as opposed to Pay per Impressions, an older system that generates revenue based on the number of time the ad is displayed.

Google was on the forefront of this innovation when they created Google Adsense, the first major contextual advertising program. In the beginning, these new ads appeared with their search engine, but they soon expanded it to include webmasters and their web sites, which they named their "Content Network". Using a few ligns of Javascript code, publishers could insert Adsense on their web pages and it would then automatically serve relevant ads using Google's search algorithm. Google also considers other factors such as the geographical location of visitors and their languages, so ads can actually be different for each visitor. Other companies followed with similar programs, but they lacked the sophistication of Adsense since they demanded specific keywords from webmasters instead of detecting them on their pages. Other big players on the web are now slowly embracing this terrific new marketing technology, such as the Yahoo! Publisher Network and MSN adCenter. Contextual Advertising is making it now possible for smaller webmasters and publishers who own small hobby sites to monetize their efforts without spending all their time dealing with appropriate sponsors that may not necessarly be interested with smaller sites when taken on an individual level.

Contextual advertising programs and Google Adsense Alternatives

Here we list companies that offer this marketing solution to webmasters. Google Adsense is often considered the prime choice, but they do have restrictions and some people may be refused to their program.

Thursday, December 18, 2008

Bidvertiser Contextual Advertisements

Bidvertiser is very respective and popular contextual advertising company, which allows you to earn money from your site using their text and RSS advertisement services. I’d say that Bidvertiser is something like Google AdSense alternative. Many users can’t apply for Google AdSense program, and this is just great way to replace standard Google AdSense ads on your sites or blogs.

Bidvertiser Contextual Advertisements Company and Network - Good Google AdSense Alternative!

Bidvertsier is specially oriented to contextual advertisement in your site content or RSS feeds. This company was actually one of the first companies that extend support for advertisements in RSS feeds. Much more before Google was included this ad type support!

So, basically, with Bidvertiser you can only publish contextual (text) advertisements on your sites. Of course, they also use advanced scripts that scans your website to find most appropriate and related advertisers – related to your web site contents. I have to say that this process works fine, only bad thing is little lack of advertisers. But we can’t take that as appropriate, because Google is much more popular and have huge amount of advertisers!

Bidvertiser Main Features:

$10 Minimum payments – Very good, specially for webmaster amateurs and beginners!
Check and PayPal support – I really like that they have PayPal support
BidVertiser will always display the highest bidders on your site
All popular advertisement formats are included
Color, size and ad type customization
RSS Feed ads – Supports advertising through your RSS feeds!

Bidvertiser also have good and generous referral program. Where you can earn money by referring new members on this service. This is how it works in practice:

When a user signs as an advertiser and first spends $10, they will credit your account with $5. When that same advertiser spends $50, you will be credited with an additional $20.
When a user signs as a publisher and first earns $10, we’ll credit your account with $10. When that same publisher earns $50, you will be credited with an additional $40.

I’d recommend this service to all webmaster and blogger beginners. Try this service completely for free by registering on below link. Registration is completely free! Bidvertiser is definitely one of the most popular and advanced Google AdSense alternative for sure!

1 comments:

Blogger, September 16, 2016 at 3:36 AM: Are you trying to earn cash from your visitors via popup advertisments?
If so, did you take a look at Clickadu?