CONTEXTUAL ADVERTISING: DEC Can Google Adsense Trully Make You Money?

Contextual Advertising

Contextual Advertising is a relatively new form of advertising on the web that will consider the context of the site, a page or a search query, to display ads from advertisers that correspond to the topic. Its usual form is text-based, using regular hyperlinks, sometimes small graphics and brief descriptions to attract users that may be interested. It is usually highly targetted and is better accepted by users because it is less obstrusive, less bandwith hungry and more relevant than the classic graphical banners. For example, a web page about photography will automatically draw advertisers selling cameras and other photo related accessories. It also has the benefits of making the job of a web publisher easier to find sponsors, as the contextual advertising company acts as an automatic middle man between publishers and advertisers, who bid for specific keywords using an auction system. The same can be said for advertisers, since they now have access to thousands of possible web sites to automatically advertise on. It usually works as Pay per Click, meaning the publisher only generate revenues when a user actively click on an ad, as opposed to Pay per Impressions, an older system that generates revenue based on the number of time the ad is displayed.

Google was on the forefront of this innovation when they created Google Adsense, the first major contextual advertising program. In the beginning, these new ads appeared with their search engine, but they soon expanded it to include webmasters and their web sites, which they named their "Content Network". Using a few ligns of Javascript code, publishers could insert Adsense on their web pages and it would then automatically serve relevant ads using Google's search algorithm. Google also considers other factors such as the geographical location of visitors and their languages, so ads can actually be different for each visitor. Other companies followed with similar programs, but they lacked the sophistication of Adsense since they demanded specific keywords from webmasters instead of detecting them on their pages. Other big players on the web are now slowly embracing this terrific new marketing technology, such as the Yahoo! Publisher Network and MSN adCenter. Contextual Advertising is making it now possible for smaller webmasters and publishers who own small hobby sites to monetize their efforts without spending all their time dealing with appropriate sponsors that may not necessarly be interested with smaller sites when taken on an individual level.

Contextual advertising programs and Google Adsense Alternatives

Here we list companies that offer this marketing solution to webmasters. Google Adsense is often considered the prime choice, but they do have restrictions and some people may be refused to their program.

Friday, December 26, 2008

DEC Can Google Adsense Trully Make You Money?

What do you guys think the best way to make money online is? A lot of bloggers earn money online through Google AdSense and most of them also depend on it as their only source of online income generation. But do you know that the main reason most people never make money online is because they don’t do it properly.

To make money online, there are various ways. For some of them, you don’t even have to have buyers, you simply need to drive traffic to your website. Earning money through Google Adsense is the simplest and easiest way to earn money online. If you don’t have a clue what AdSense is, where have you been all this time?

Google AdSense is a pay per click program from Google. All you have to do is add a piece of code on your site and AdSense will automatically detect what your site is about and shows ads that are relevant to your site. AdSense will pay you whenever your visitor clicks on an ad on your site. You can place a maximum 3 Adsense ads on a page.

Please keep in mind that Adsense doesn’t allow the placement of other contextual ads alongside them such as adbrite, bidvertiser, and text-link-ads. I find success with Google Adsense simply for the fact that I author and maintain numerous dot Com websites that attract people who don’t know about the program. As a blogger, you should not only rely on Adsense as your only income source.

Do you want to start earning your first 100 dollars online now? Then you need to go to my earn cash make money online site to see what internet marketing is all about. There you can learn more about internet business make money online methods and strategies.

Source : General Information